Tag Archives: Research

Market Research Report||Competing For Share Of Global Aerospace Spend In 2010-2011: Supplier Marketing & Sales Strategies & Industry Outlook


“Competing For Share Of Global Aerospace Spend In 2010-2011” is a new report published by ICD Research that analyzes how equipment, materials and service suppliers media spend, marketing and sales strategies & practices and business planning will be shaped in 2010 to 2011. In an uncertain economic climate this report gives you access to the media channel spending outlooks, media budgets, marketing agency selection criteria, business challenges and sales tactics of leading suppliers to the aerospace industry. The report also identifies aerospace manufacturers, airlines and suppliers future growth, M&A and investment expectations. The research is based on an extensive survey of senior and C-level industry executives from our market leading panels.


• Opinions and forward looking statements of over 281 industry executives are captured in our in-depth survey, of which over 48% represent Director & C-level respondents and a further 52% represent senior engineers
• Analysis on media channel spend, marketing and sales practices and industry developments by suppliers to the worldwide aerospace industry
• Key topics include suppliers media spend activity, marketing and sales behaviors & strategies, threats & opportunities for the industry and how these have been affected by the economic uncertainty
• In the report buyers identify what suppliers need to do to maintain their business and the key actions being taken by industry players to overcome the leading business threats
• The research is based on primary survey research conducted by ICD Research accessing its B2B panels comprised of senior purchase decision makers and leading supplier organizations
• The geographical scope of the research is global – drawing on the activity and expectations of leading industry players across the Americas, Europe, Asia-Pacific and Africa & Middle East

• Benchmark your sales and marketing plans with industry competitors to effectively determine strategy
• Identify the specific marketing approaches your competitors are using to win business during the recessionary climate
• Better promote your business by aligning your capabilities and business practices with your customers’ changing needs during these times of market uncertainty
• Predict how the industry will grow, consolidate and where it will stagnate
• Uncover the business outlook, key challenges and opportunities identified by suppliers and buyers in the industry

Key Highlights

• The majority of aerospace industry respondents identified India, China and Brazil to be the fastest growing markets in next 12 months among emerging markets due to favorable economic conditions, breakdown of local market against cross-border deals, increasing numbers of air traffic passengers and increased defense spending mainly in these regions.
• 60% of industry players are looking to increase their marketing expenditure over the next 12 months, with only 15% looking to decrease it
• 83% of companies believe that the demonstration of confidence to their customers from increased marketing activity in the current business climate can give their company an edge


Supplier Marketing & Sales Strategies & Industry Outlook, Aerospace and Defense, Aerospace Products and Parts Manufacturing

Table of Contents :

Chapter 1: Executive Summary
Chapter 2: Introduction
Heading: Profile Of Survey Respondents
Chapter 3: Industry Dynamics
Heading: Revenue Growth Expectations In The Aerospace Industry
Heading: Future Developments In Competitive Structure In The Industry

For more information, please visit :

Contact: Sanaa
Tel. No. +912227453309

Related reports:


Aarkstore Enterprise specialize in providing online business market information. We have vast database on market research reports, company financials, company profiles, SWOT analysis, company report, company statistics, strategy review, industry report, industry research to provide excellent and innovative service to our report buyers.

More Sales Strategies Articles

Between selling also research

by ToniVC

There is a fine candid line between selling also research. This occupation was blurred regularly during the heyday of telephone sampling, and has become less of a affliction with the advent of Online Marketing Surveys, technology and parish panels. However, I pledge easily see, date wearing my marketing hat, how data subjection be used to aid shape the sales conversation.

An Online Marketing Surveys, is one of the key online marketing tools to analyze the emerging trends in the business. You rap besides launch & use it effectively if you are clear about two concerns Prime objective of conducting a reconnoiter and Using the explore effect to best possible use. Together, lease us have a glance at of some of the benefits of an Online Marketing Surveys, If you’ve recently launched your brand online & wish to produce out to your polestar market, an Online Marketing Surveys, is a deserved tool that you incumbency make use of.

You charge delicate paint the picture of your brand fix the minds of customers if you manage to side with them in participating in your inspect & giving them a arise to pitch their opinion about a individualistic aspect. Online Marketing Surveys, recommend you to elude keeping remarkably many product-related questions in your survey.

On the discrepant hand if your product is already an established one, we tell you to procure more questions related to your product as the participants would produce largely from your existing user base & they are well aware of your goods & services. You also know that freebies are always welcomed by users. So, if your Online Marketing Surveys, has a value-added benefit or luscious monetary offer associated with it, your brand can create a real buzz predominance the market since word-of-mouth publicity. Hence, the brand visibility gets improved confused. So, now is the time for you to coin ascendancy online surveys. Your Online Marketing Surveys, report will contain answers to important search questions, such as:

How often do your peers test paid search? Which testing modus are most impactful? Which tour marketing metrics are used greatly? Which are highly effective? How is optimization decisions made? What is the most red-blooded use of your SEM case?

You charge delicate paint the picture of your brand fix the minds of customers if you manage to side with them in participating in your inspect & giving them a arise to pitch their opinion about a individualistic aspect. Online Marketing Surveys, recommend you to elude keeping remarkably many product-related questions in your survey.

Much like Thomas Piketty’s work, economists at The New School for Social Research (http://www.newschool.edu/nssr) strive to analyze the dynamics of capitalis…
Video Rating: 4 / 5

More Selling Articles