Tag Archives: Successful

Tips to Make Your Sales Letters, Web Pages and Promotions More Successful

How to structure your sales material is just as important as the content in it. If it doesn’t look appealing to read – they won’t read it.

And the things that make it appealing can be disturbing to many who are unfamiliar with direct response marketing.

For example…

1) Use a headline on everything you use for marketing your business. And not the form of headline you see all over the web… “Welcome To Our Home Page”. One like that will get your prospect more turned off than turned on. It says nothing about why they should keep reading. And online – you have 5 seconds to state your case and get them reading before they click away to the next site.

Strong compelling headlines on why they should keep reading…

Discover 5 Easy Ways to Turn Your Website Visitors into Buyers

Learn How to Turn Your Words into Wealth

Warning: If You Are About To Hire a Website Designer – Read This First

Are You Using Illegal Means To Capture New Clients? The Answer Will Surprise You! Read This First Before You Hear From A Lawyer.

And so on.

Headlines will make or break your success online or off… make sure you use them

2) After the headline start with a short, snappy lead that feeds off the headline. The headline is designed to get them to read the lead line – the lead line designed to get them to read the next line – and so on – and so on.


It’s true. Your website visitors are being wasted and there is a simple way to make them stay and get them buying.


Believe it or not… a single 3 word change on your web page can increase your sales by up to 470%.


You web designer and copywriters have put your company in a very dangerous legal situation.

Make it intriguing and promising a solution and they will keep reading.

A few other tips keep them reading…

Indent the first line of each paragraph

Double space between paragraphs

Use short paragraphs (even one sentence paragraphs)

Use spaces or gaps in the paragraph. When we talk – we pause. And it should be the same while reading. So use pauses in your writing as well to flow like we speak. You can use the – or… to indicate a pause. Use them as you would while speaking.

Read it out loud – if you stumble over certain words or structure – redo it until it flows.

Try changing your sales and marketing pieces using these techniques and test to see the results for yourself. You’ll be pleasantly surprised.

To your success,

Troy White

Troy White is a top marketing coach, consultant & direct response copywriter based in Calgary, Canada. He has a powerful approach to growing small businesses and entrepreneurial run ventures on a budget. His FREE Cash Flow Surges newsletter shares tons of great strategies at http://www.smallbusinesscopywriter.com
He also publishes the incredibly powerful Cash Flow Calendar system that gives you daily, weekly and monthly marketing ideas to promote your business and stand out from the crowd. To get your free tips for growing your business, you can register at http://www.cashflowcalendars.com

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3 Inspirational Quotes to Help You Become More Successful

3 Inspirational Quotes to Help You Become More Successful

Lots of successful people have been inspired by the success of others especially those who  acquired tremendous wealth and became the center of envy by those who are a little underprivileged. These people became what they want, because they copied from those who were ahead of them and it was followed from generation to generation. It becomes a trend and nobody want to be left behind and so the process continues. Successful people are always the inspirations by those who want to follow their footsteps.

I have selected some quotes from famous people who contributed to the world to become an inspiration to mankind and embraced to enjoy.

1. Napoleon Hill

“Before success in any man’s life he is sure to meet with much temporary defeat and, perhaps, some failure. When defeat overtakes a man, the easiest and most logical thing to do is to quit. That is exactly what the majority of men do”.

This is true to those who are not so serious to succeed. Most people are eager to start when they are still in its early burst of enthusiasm. As the days and even months continued, and there work is still halfway to the finish line, they tend to become disinterested anymore and later on quit without giving justice to what they have started to see its course.

I am one of the victim of these early-to-start-early-to-quit mentality. I’ve started a project with the intention of getting it done on time based on my time table. But, as the time have passed and nothing came out into manifestation, I became frustrated and leave the work unfinished. This happened many times in my life, I became easily frustrated and ended up in a state of solitude and self pity.

Until I finally realized, and with the help of this quotes of Napoleon Hill, I was able to manifest a true change in my life. Now, anything I commenced, either it be a simple task to a more complicated ones, I always stick to this inspirational quote as a guide for me to go on with my plans until the final result becomes apparent.

2. Calvin Colidge

“Nothing in this world can take the place of persistence. Talent will not; nothing is more common than successful people with talent. Genius will not; unrewarded genius is almost a proverb. Education will not; the world is filled with educated derelicts.  Persistence and determination alone are omnipotent. The slogan “Press On” has solved and always will solve, the problem of the human race”.

This is the most excellent quote I’ve encountered from the famous Calvin Coolidge. The content from it, is so magnetic that I am carried away by its meaning. Usually, many individuals are proud with their lots of recognitions and diplomas, thinking that those recognitions could bring them to success. So they end up waiting for some opportunities to arrive them without making some efforts to utilize those enormous resources they possesses.

No matter how you possess all those positive resources, if you’ll not exert your efforts to follow what you desires, nothing would comes out into reality.

3. Theodore Roosevelt

“The most important single ingredient in the formula of success is knowing how to get along with people”.

Public relation plays an important role in the life of a person. It’s through getting along with people that you can be classified as a real person who can be treated the way others treat you. It’s a way how people value you as an  individual when you showed your inner self as well as your potentials to be of more important for them. Through your good rapport with your peers, you’re considered as a part of their lives, and because you’re not foreign to them, they’re all at peace to seek your help without any second thought whatsoever. They’re open to all their problems at your own disposal to give a quality solutions.

With this quality you possess, your success becomes more apparent to show its course.

Cris Ramasasa is a retired Horticulture teacher for 29 years and Freelance writer. Writes home gardening tips and resources. Written ebooks titled: Discover How To Get Started In Flower Gardening and Vegetable Gardening Made Easy and lots articles related to his area of expertise. Visit his site at: www.crisramasasa.com for more tips, free articles and ebooks and lots of valuable resources.

Why A Company Brochure Is Crucial To A Successful Sales Strategy

Creating the right brochure for your company is crucial to how well you will be able to sell your product or promote your business. You are going to want to work closely with a printing business that will help you to create a brochure that will be sure to stand out from the rest. It is also important for you to keep in mind that your brochure making should not have to cost you a large sum of money. It also goes without saying that by having a more creative leaflet, that you will be able to reach more people rather than using an online ad or calling them. You should also keep in mind that it is for the best to get the point across quickly without being too wordy. One of the best ways to do this is to use tri-fold brochure printing. By utilizing this type of brochure you can easily fold it and send it out in an envelope.

In all sales strategies, the needs and wants of the end user has to be a serious part of the consideration. Allowing as much detail as possible will have an impact on the best shape for the brochure but ensuring it can be used and distributed to users in a successful manner will go a long way to ensuring the promotional material is seen by as many people as possible. Instances that can affect the size of brochure can include how it will be distributed or carried away by people from premises or placed into magazines.

A great way to create this type of brochure includes create a general brochure but leave a pocket in the back that you can add a sales flyer or leaflet to. By creating a unique yet short, sweet and to the point brochure, then you will be able to effectively gain a customer base. It will also be in your best interest to first send a brief postcard to potential buyers and clients letting them know a brief bit about your business as a sort of teaser. This will lead them to contact you and then at that point you can build your list of who you should send the brochure to. In doing so, you will not be wasting resources on those who may discard the work that you have put into your brochure and instead will be sharing the information about your company with those who already have expressed an interest.

To find out more about brochure services visit: http://www.eliteflyers.com. To see more examples and the types of brochures that you have to choose from.

Six Strategies For You to Gain Successful Sales

The changes in the marketplace over the past year have created far-reaching implications for anyone in the sales field. If you want to succeed in this environment, you have to be more knowledgeable, faster with your response, and easier to do business with than ever before.

In his book, Thriving on Chaos, Tom Peters suggests that professional salespeople are at the heart of business, and that for a business to survive and succeed, extensive development for salespeople is essential. All business is sales driven.

No one wants to be “sold”; everyone wants to “buy”. In order to understand the buying/selling process you must answer a very important question: Why do your customers buy from you? Do you know? Have you asked them? What your prospects tell you they want is very important. Why they want what they want is even more important.

Consistent success in sales requires a repeatable process. The purpose of a clearly defined strategy is simple; it is designed to help you stay focused on the prospect and to aid them in the buying process. The six stages are:

1. The Introduction
2. Gain Favorable Attention
3. Uncover Wants and Needs
4. Present Benefits and Solutions
5. Get Commitment
6. Follow-up

First impressions are lasting impressions; the Introduction is a critically important step in the process. Starting with the phone or email contact, how you plan and create the initial meeting will set the stage for the entire buying/selling process.

To Gain Favorable Attention, you must establish a positive atmosphere and develop rapport. This is where you ask questions, listen and demonstrate your knowledge of their business. You are seeking to learn about their needs, but a good detective never asks a question he doesn’t know the answer to. Preparation is key, do your homework and you will be able to ask qualified, targeted questions and thereby gain their respect and trust. Good questions will demonstrate your understanding of their situation or business and enhance your credibility.

Uncover Wants and Needs, perception is reality. The prospect has an idea of what they want and can express it with specific actions. Their needs may require more investigation on your part. By preparing and then asking specific questions as well as good follow up from what you hear, you will be able to help your prospect identify their needs.

Once you are armed with all this knowledge about your client you are then able to Present Benefits and Solutions of your product or service. It is important that your presentation be well planned and that you know, prior to the actual presentation, how you are going to present your product or service so that the prospect clearly realizes the value to him or her.

If you have listened and done your homework your solution should create a desire with your prospect to proceed with the process. When you effectively identify and satisfy the prospects needs and provide a solution, the next stage will flow to a logical conclusion of Getting Commitment.

It is my lifetime experience the sale does not end with the order, it begins. If you are to be successful for your client and yourself, you must Follow-Up. This process will insure long term, repeat business.

Your attitude towards yourself and others will affect your productivity. Your sales will be driven by your productivity, understanding your attitude will greatly enhance your results.

Developing Potential, Producing Results

http://www.StartupOwner.com Good Sales Strategy For Business Sales Strategy If your business involves selling a product, you are probably looking for ways to…
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Tips & Strategies To Successful Automotive Sales

I am amazed at how many automotive salespeople earn an average or below average income in one of the highest paid professions. A big problem I notice is their attitude. The average salesperson has so much negativity that they feed that on to their customers when they are selling. Your customers can sense negativity.

At the same time, your customers can feel a positive vibe as well. And that is exactly what you need to feed on to your customers when you are in the process of selling a vehicle. But what is more alarming is that most dealership does very little to motivate the salesperson.

If you are an average salesperson, I want you to ask yourself one question. How many hours in a full work day do you really work? Most of you will say, –Well I get in at around 9 in the morning and I leave at about 8 at night. So that is about 11 hours.–Now I know it may look as if you are really working 11 hours (or something similar), but ordering lunch, drinking coffee, smoking cigarettes and hanging out in the huddle with other non-productive salespeople does not count as working. Now if you redo the math, chances are you only work about an hour or two at the most a day.

Now, you can always look at this as a numbers game. If you only sell about 10 vehicles a month working only an hour or two, then you would need to work about four hours a day to sell 20 vehicles. Playing the numbers game is okay, but true superstars in the car business play the numbers game as well as mastering selling techniques to increase their income.

By the way, if you want a free e-book entitled –Discover 50 Automotive Sales Techniques to blast you income through the roof– then go to http://www.nawablearninggroup.com. It is one of the few places that you can find proven, no B.S true automotive sales tips and strategies.

I just want you to realize that if you put more productivity in your selling career, I guarantee you success. So stop letting negativity ware you down. Every one has problems. But when you come to work leave your problems outside at the curb. If you want, when you are done working, you can just pick up all your problems from the curb and take them home. Because I am sure no one else will pick them up.

I wish you a ton of success and have a great selling day,

Your automotive sales mentor,


My name is Mak and I specialize in training automotive sales consultants to get to the next level in their selling career. I mainly focus on automotive salespeople because I feel they are the most involved people in the selling process of a vehicle. I don’t want to go into writing a book about my life but let me give you a brief description.

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6 successful sales strategies that produce big results

Wish to catapult yourself to the league of top notch sales personnel? Looking for strategies that can help you produce big results in sales? When you are in the field of selling, the single most important quality is engagement. You fail to engage, and you lose potential customers. You lapse in engaging, and your old customers drift away to your competitors. Here are 6 successful sales strategies that produce big results:


Success lies in the details. When it comes to sales, it is the small details that sometimes bring big results. Honoring commitments, listening to the underlying message of what a customer is saying, are all strategies common to successful sales personnel. Sales is all about understanding human psychology, figuring out the nuances and shades that make up people.


Think in terms of opportunities. Every time a customer turns down your offering, or you get overwhelmingly bad response about a particular product you are trying to sell, it is time to think fresh. Facing a setback in your sales? Every setback is an opportunity to do something that will wow your target audience, and re-evaluate what you currently have on offer.


Offer value for money. Your customer wants value for money. Instead of adding fluff to an existing product or service, think how you could add more value. The offering should make a difference, even a small one, in your customer’s life. This little extra could be in terms of a better product or service, or bundled offers that make a package useful.


Build a story. Everything you sell should have a story. This story is about the benefits the product or service brings to the customer’s life. You could even create it as a “before” and “after” story, highlighting how a customer can benefit from buying what you have on offer.


Mention figures (if possible) in your sales pitch. Give the customer something to concrete to go on. When mentioning how the product or service produces a difference in their life, weave in useful statistics and figures. Bring the story home to your customer.


Analyze the sales strategies you are using. Evaluating the sales strategies for their fit is very important. As situations change, what worked well a year back may not work so well currently. Keep analyzing your sales strategies and remain flexible and open to change.


In a nutshell, these are the 6 successful sales strategies that produce big results, every time.


The Sales Coaching Institute offers professional sales and marketing training to individuals who want to gain a thorough understanding of the principles and practice of marketing and sales.

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